In the dynamic world of advertising, managing advertising campaigns often represents a real headache for agencies and…
Space buying is the process of purchasing, negotiating and reserving advertising space which is carried out on behalf of an advertiser. …
In the age of digital advertising and influencers, why do advertisers continue to communicate on offline channels? If you work in the communications or advertising sector, you have probably already asked yourself this question. Discover without further delay the techniques for implementing a cross-media strategy within your company.
2021 is almost coming to an end and it is time to give everything to increase your turnover and meet your commercial objectives. To help you during this period, we would like to share with you some good practices to implement within your management.
What KPIs should you follow to measure the performance of your advertising sales? We have listed the key indicators to monitor your sales performance!
Discover the top 20 most powerful brands according to the latest version of the OneNextGlobal study.
You have just finished your media plan. Time for negotiation! In this article, find all the best practices to follow at each stage of negotiation with the agencies!
With the widespread use of teleworking, collaborative tools have become truly essential. However, some core businesses are slightly left behind. What about media planners?
Exclusive management of the channels published by CANAL+ INTERNATIONAL and THEMA GROUP. Also markets advertising space for partner channels in Africa (France 24, TV5 Monde, Trace, etc.). They offer TV, Radio, Digital, Cinema and Events offers.
Sales House of the Qatari audiovisual group beIN SPORTS. Created on January 1, 2016, the agency markets television and digital media.
Group founded in 2000. Next Régie ensures the marketing of advertising space for all of its media.
Sales House leader in Morocco created in 1991. It is a crossmedia agency: TV, Radio, Press, Digital.
